Morison Insurance is pleased to announce that effective January 1, 2020, Tri-County Insurance, which has been serving Ontario insurance customers since 1895, changed its name to Morison Insurance.

Since 2016, Tri-County Insurance has been owned and operated by Morison Insurance and we are extremely excited for these brokerages to come together under one unified brand. 

Together We Are Stronger

Morison Insurance is a 100% family-owned company that has made more than 20 brokerage acquisitions since its founding in 1994. Beginning as a four-person team, Morison Insurance continues to grow in reputation and size. Today we are a multi-award-winning insurance brokerage with more than 90 employees serving thousands of customers across Ontario and Canada.  “Our decision to operate with one name only – Morison Insurance – is rooted in our drive to be Ontario’s best insurance brokerage for our customers, our communities and our employees,” said owner Fred Morison. “With one name, our team will have greater strength in the increasingly competitive Canadian insurance market.” As the insurance industry keeps evolving, Morison Insurance will remain competitive for customers by offering the best insurance at fair prices.

Serving Customers Digitally and Personally

Uniting under the Morison Insurance brand also formally combines our commitment to deliver personalized customer service in an increasingly impersonal technology-driven industry.  “We believe insurance should be easy and convenient to purchase, and consumers should be presented the choice to have insurance delivery and service the way they want,” said Morison.  Today, Morison Insurance offers one of the most efficient and professional digital insurance sales and service experiences available to Canadian insurance consumers. “We know digital is the experience many consumers want. At the same time, we also know insurance is all about people, and it’s our privilege to serve them. For these reasons, Morison Insurance remains firmly committed to ensuring our customers can do business with human beings,” said Morison. “Our customers are not known by their policy numbers, they are known personally by their dedicated Morison Insurance broker and our team.”

Consolidating Our Community Giveback

Working under one brand also consolidates our commitment to give back to the communities we serve. Together we contribute to more than 100 community organizations and events each year. “We are dedicated to our pledge to be Community-Minded Brokers Minding the Community,” said Morison.

About Morison Insurance

As one of Ontario’s best insurance brokerages, Morison Insurance has more than 90 employees and offers insurance from dozens of Canada’s top insurance companies. Serving multiple provinces across Canada and providing a full suite of insurance products such as home, auto, recreational, business, and life insurance, we are large enough to provide a full array of insurance products at competitive prices, yet small enough to provide one-on-one service. As a family-owned brokerage, we look after our customers like family with their proper protection being a primary focus. We have offices in Hamilton, Oakville, St. Catharines, Simcoe, Hagersville, Waterford, and Port Dover, and are also available for complete sales and service through our digital platform. Morison Insurance is innovative, thriving and moving ever-forward.

To find out what our customers are saying about us, please read our reviews on Google, Facebook and Yellow Pages where we have more than 400 reviews with an average rating of 4.8/5 or visit us at to learn more.

PR Contact Information

Morison Insurance

100-1725 Upper James Street

Hamilton, ON L9B 1K7


[email protected]