FOR IMMEDIATE RELEASE
Longueul, QC, Canda, 19 May 2021 – Today, Perron Media is pleased to announce its partnership in the Résilience Rive-Sud non-profit community project. The project is designed and developed in direct response to the Covid-19 pandemic. Its main goal is to set up an awareness and mobilization campaign for the citizens of Montreal’s South Shore, in order to respond to the population’s mental health needs. Perron Media’s contribution to the project includes the operating costs of the digital platform and other related services, as well as consultative support for the implementation of a marketing strategy. The agency also took on the creation of the project’s brand image as well as the development of the website and other promotional assets. The project is also made possible thanks to the financial support of Centraide of Greater Montreal, the City of Longueuil and the Association des parents et amis de la personne atteinte de maladie mentale Rive-Sud (APAMM-RS).
Founded by a collective of local non-profit organizations, the Résilience Rive-Sud project offers a variety of tools and resources to help people cope with the difficulties that stem from the current pandemic crisis. These include interactive and informative tools as well as a series of workshops offered online and in person in the city of Longueuil. A series of podcasts featuring Quebec comedians and exploring the effects of the pandemic on our mental health were also produced. Everything is available free of charge on the resiliencerivesud.com website.
Lautaro Ovando Xavier, one of the project managers of Résilience Rive-Sud, is delighted with the contribution of Perron Media and adds “Perron Media was a crucial partner in the design and development of the web platform, graphic elements and identity of this campaign. With sound advice and unfailing commitment, Perron Media has greatly enhanced the development of the project’s communication and marketing strategy. It’s simple! Without their help, the deployment of this ambitious strategy, which had to have a superior quality aspect, would simply not have been possible!”.
The Résilience Rive-Sud Project is a welcome addition to the already active community involvement of Perron Media, a private marketing and business services agency committed to providing accessible business services to worthy causes. Xavier adds, “Perron Media is a key partner, deeply committed to the community, that has added meaningful value to this important project.”
Francophone readers are encouraged to visit the project’s website at resiliencerivesud.com to benefit from the site’s various resources and interactive features free of charge.
About Perron Media: Perron Media is a business services agency offering a wide range of marketing services and committed to contributing to the community.