Los Angeles, CA, July 22, 2025 — IZEM, a premium lifestyle company redefining modern morning rituals with the launch of its flagship product, the Wake and Bake Box. Founded in Los Angeles and rooted in Jamaican heritage, IZEM enters the market with a distinctive offering that blends cultural storytelling, rare ingredients, and small-batch quality into a monthly subscription box experience.
IZEM’s Wake and Bake Box introduces a curated ritual designed to engage the senses and elevate the way consumers approach their mornings. Each box features authentic Jamaican Blue Mountain Coffee, heirloom hibiscus tea, locally sourced raw honey, tamarind fruit snacks, and in its full version, high-potency cannabis flower. All components are selected for their quality, cultural significance, and artisanal production methods.
“IZEM is a brand born at the intersection of heritage and modern ritual,” said its founder, Leo Bryan, a Black LGBTQ+ entrepreneur with Jamaican roots. “We created IZEM to offer an experience that honors tradition while embracing contemporary self-care values.”
Distinguishing itself in a saturated market of cannabis and coffee subscriptions, IZEM places a strong emphasis on cultural authenticity and premium sourcing. The company’s coffee is certified by the Jamaica Agricultural Commodities Regulatory Authority (JACRA), a designation held by less than 0.1% of the world’s coffee, ensuring that every bean originates from Jamaica’s Blue Mountains and meets the nation’s highest agricultural standards.
“Our cannabis component features IZEM OG, a proprietary strain testing at around 33.33% THCa, the legal kind, compliant with the 2018 Farm Bill (containing less than 0.3% Delta-9 THC) and available for shipping to qualifying locations nationwide. Each box includes a thoughtfully chosen artisan item, an expression of our altruistic or ‘Altruizem’ philosophy, which adds a playful twist to altruism and embodies our commitment to intentional gifting and giving back. It’s our way of sharing a little something extra with our subscribers.”
Each element of the Wake and Bake Box is presented in environmentally conscious packaging, designed with a minimal, sensual aesthetic inspired by high-end wellness and home fragrance brands, but with a distinctly Jamaican character.
While the brand celebrates cultural roots, it also emphasizes broader consumer trends: a growing preference for products that support intentional living, ethically sourced goods, and diverse ownership. According to McKinsey & Company, over 60% of U.S. consumers actively seek out products from underrepresented founders, a shift IZEM speaks directly to.
Available to order through its official website, https://www.izem.co/, IZEM offers free weekend delivery across Los Angeles for customers who place their orders by Friday at 4 PM PST. Deliveries run on Saturdays and Sundays between 8 AM and 7 PM, ensuring fresh, local products arrive right to your door. Nationwide shipping is also available for all non-cannabis items. Every order comes with the option of a complimentary handwritten card, adding a personal touch to each gift or ritual.
Also, customers who sign up for the company’s newsletter receive 20% off their first order, an early incentive designed to encourage discovery and engagement with the brand.
IZEM’s launch on April 20, 2025 aligns with a growing demand for lifestyle products that merge sensory indulgence, mindful consumption, and cultural resonance. As consumer expectations evolve, IZEM offers a unique alternative, one that prioritizes craft, heritage, and self-care as central to daily ritual.
For more information or to subscribe, visit www.izem.co.
About IZEM:
IZEM is a Los Angeles-based lifestyle brand redefining modern self-care through sensory rituals rooted in Jamaican heritage and California ease. Each product is designed to foster connection, intention, and culture through artisanal curation and storytelling.
Media Contact:
Company Name: IZEM
Contact Person: Mr. Gabe Schier
Email: [email protected]
Website: https://www.izem.co/
Country: United States
