London, UK, May 18, 2020 – The global health crisis has been taking a massive toll on the health and wellness industries. Gyms and fitness centres have been closing en masse. Yoga studios are shuttered for an indeterminate amount of time. Massage therapists have had to suspend their services, in light of the infectious disease. Unfortunately, health and wellness are more necessary now than ever. This is causing innovators and forward thinkers to dream up ground-breaking new ways of reaching people in their hour of need. 

Recently, UK marketing firm Elevate Digital teamed up with a leading health and wellness provider to deliver the healing so badly needed. Working in conjunction with UK wellness providers Om & Bass, Elevate Digital helped to launch the Virtual Wellness festival, the first global virtual wellness festival. 

Over the span of two days, Om & Bass featured presentations from over 80 speakers from countries all over the Earth. The event drew an unprecedented 100,000 attendees, with over 5,000 tuning in live.

Health and wellness are always important, at the best of times. We simply can’t function, let alone flourish, when our bodies are unhealthy, when our minds are troubled, and our spirits are heavy. Wellness helps you get all of these things straightened out and sorted, so you can focus on living your best life and being the best you possible. 

There have been rampant, widespread calls for and reminders to practice wellness in our lives from everyone from John Hopkins University to Henry Ford to the Centre for Disease Control. Messages are one thing but sometimes we need a physical reminder.

That’s where virtual festivals come in, as they beam physical demonstrations of health, wellness, and mindfulness into our living rooms. 

This is just a hint of what’s to come, a prelude to Om & Bass’ next virtual wellness festival and an example of the future of networked gatherings. There’s no telling how long this will last, or the scope its influence will  have on society going forward. One way or another, virtual wellness festivals are here to stay.

If you’d like to experience some virtual wellness in your life, you can sign up at

About Elevate Digital

Elevate Digital are dedicated to helping brands that are helping people. They employ customized marketing strategies for each individual brand, focusing on results and the bottom line. They focus on helping brands grow so they can focus on the important work of running their business. Elevate Digital offer contract-free arrangements so businesses can focus on meeting their goals when necessary.

Om & Bass

Om & Bass was founded on a love of mindfulness, motion, and helping people live their best lives. Since their inception, they’ve gone on to become the leading organizers of mindfulness-based music events in the UK. The premise is simple enough – yoga retreat + music festival – but the implications are profound. Om & Bass remain committed to delivering world-class healing of the mind, body, and spirit during these trying times. 

Media Contact

Tom Peyton
The Dock, Tobacco Quay, Wapping Ln, London E1W 2SF, United Kingdom
+44 20 3026 2416