FOR IMMEDIATE RELEASE
DENVER, CO, October 28, 2022 – Following many months of product development and testing, Dr. Jimmy’s unique Pre-Sun SPF 30 sunscreen is now available for sale. “This sunscreen was uniquely formulated to help protect our skin from damaging UVA and UVB rays like no sunscreen has before. The addition of these specific hemp cannabinoids targets the damage (from these rays) that can lead to early aging, sunburns, and other lasting damage,” explains Dr. Jimmy’s Co-Founder Elvis Edwards. “As a Caribbean native,” continues Edwards, “I know the importance of protecting your skin, and while taking care of your skin applies to everyone, I also wanted to promote the importance of sun protection for black and brown skin, which is so often neglected in that conversation.”
The formula for Dr. Jimmy’s Pre-Sun Sunscreen was carefully crafted to make sure it’s not only good for your skin, but the environment your skin gets to enjoy. That’s why Dr. Jimmy’s unique formula is Reef Safe, and has been extensively tested for its ability to block harmful UVA and UVB rays. Dr. Jimmy’s Pre-Sun is a broad spectrum, mineral, non-nano, zinc oxide, SPF 30, sunscreen that combines both cannabidiol (CBD) and cannabinol (CBN) hemp cannabinoids. These cannabinoids were specifically incorporated into the formula for their antioxidant properties, and to specifically help fight against the harmful effects caused by UVA and UVB exposure.
“Although it has taken over a year to develop and test our Pre-Sun, it was very important for us to get this right. We’re stoked with how it’s turned out and can’t wait for some more research trips to Hawaii,” says Drew Farwell excitedly. Drew is Dr. Jimmy’s other Co-Founder and Creative Director. “Most (people) don’t understand that traditional SPF 30 sunscreens only block around 93% of UV rays from hitting your skin. So, after looking into all the exciting new research coming out about the extensive benefits of hemp (and because we all love spending time in the sun), we knew we could make a better sunscreen for everyone,” adds Elvis Edwards.
If you’re looking for Pre-Sun now, Dr. Jimmy’s just launched a promotional one-ounce tube that’ll be available with their retail partners any day. Their standard 2.5-ounce tubes will be available online and on shelves as early as November, and just in time for those winter beach vacations (unless you live on the beach already). You can also take advantage of their online “Pre-Order” deals and packages going on now. If you haven’t tried it, Dr. Jimmy’s Pre-Sun is the perfect companion to their flagship After Sun, Aloe + CBD gel, which is uniquely developed to help your skin heal quickly from any sunburns, dryness, even bug bites!
About Dr. Jimmy’s: A Colorado-based, minority-owned, company focused on developing unique skin care products to support a happy, hempy, outdoor lifestyle. The company was launched in 2021 by hempreneurs, and sun enthusiasts, Elvis Edwards, and Drew Farwell. Their commitment is to develop unique skin care products for all skin types, implementing sustainability into their packaging and logistics, and supporting non-profits that provide equitable access and diversity to the outdoors. The Pre-Sun SPF 30 sunscreen is the second product in their “beach survival kit” developed by Dr. Jimmy’s. Dr. Jimmy’s products can be purchased online at www.doctorjimmys.com and Walmart.com, as well as a growing number of retail outlets in Hawaii, the Caribbean, New York, Oregon, and Colorado. You can find more information about Dr. Jimmy’s, their unique products, wholesale opportunities, and where to purchase them locally, visit www.doctorjimmys.com.
You can also contact the team directly: